kate obert
CHIEF BRAND OFFICER
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kate obert
Hi, I'm Kate Obert, Your Mentor To All Things Branding, Aesthetic, and good vibes ✨
I help you get clear on who you are and how you want to show up in the world so you can bridge the gap that’s missing in your business’ identity…
Letting your brand truly reflect your authentic self (and sell to your people).
I work with founders & executives to build their personal brand so they can leverage their brand to fulfill their purpose & make their impact.
CHIEF BRAND OFFICER
BRANDING EXPERT
Kate Obert is a fashion stylist turned Chief Brand Officer who empowers founders & executives to create a beautiful life you don’t need a vacation from. Her mission is to help others find & fulfill their purpose by utilizing their passions + expertise within their personal brand. She services personal brands & multi-brands to elevate the brand perception to stand out in their market & become industry leaders. She is fierce when it comes to mapping out the vision, strategizing and connecting the dots to curate a cohesive, full-sensory brand experience. She is also the creator of NECESSARY, a comprehensive, hybrid program with self-paced video trainings and group coaching support that teaches fiercely-driven entrepreneurs how to step into their distinctive personal brand with complete confidence, cohesion, and consistency so they can grow an aligned and profitable business.
LEARN A LITTLE MORE ABOUT KATE BELOW ↴
ABOUT kate
FIND KATE IN THE
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Why personal branding is the source of all your problems (& how my modern approach solves them all)
What branding actually is, what it's not, where most people get it wrong & how to always be on brand... with ease
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How to creative a disruptive presence & have zero competition for your brand.
Creating a full-sensory experience that elevates your brand & customer experience to the highest level.
Why brand shoots are the most valuable asset to build & reinforce your reputation
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WHAT IS A CBO?
A Chief Brand Officer is responsible for a brand's image, experience, and promise - this is for both personal & company brands. In other words, the CBO is in charge of the entire identity and perception of the brand. How we create that is by partnering to create your brand vision & then we bring your vision to life. Who you are in real life must match how you're being portrayed online. If your brand image isn't clear, it's confusing and people don't buy from or work with confusing brands.
Testimonials
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TESTIMONIALS
The fact of the matter is is that there is no longer a separation between ourselves and our brands. Even with company brands, they are so tightly woven to the founder's values & views and consumers these days care about who these leaders are and how they relate to them. Bottomline, we've become very intelligent consumers, therefore clarity & cohesion is more important than ever before.
The way we've always done things just doesn't work anymore and recognizing that branding is so much deeper than fonts & colors is what will make or break your brand. This is why I've created the modern approach to branding: Branding is the entire essence of one's being: YOU ARE THE BRAND.
Everything you are, everything you're into - your passions, experiences, expertise - make sense & is on brand. My role is to connect the dots of my clients & students and show them how to authentically show up and be the vibe to attract the right opportunities & ideal clients to them so they can fulfill their purpose!
My mission is to help others find & fulfill their purpose and do what they love every single day.
My mission is to help you create & live a life you don't need a vacation from.
...and all of that is done through your brand!
Here's the vibe:
TESTIMONIALS
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CONTACT
