kate obert
CHIEF BRAND OFFICER
I work with founders, executives & entrepreneurs to create a clear and cohesive personal brand identity that fully represents who they are.
YOUR PERSONAL BRAND = your reputation + identity
WHO YOU ARE, WHAT YOU STAND FOR, HOW YOU SHOW UP CONSISTENTLY SHOULD MATCH HOW OTHER PEOPLE VIEW YOU, TALK ABOUT YOU & SEE YOU ONLINE.
OPTION 1:
You have plenty of business coming in, great stream of clients, always have work to do... You're busy & focused... You are consistently being referred. You may or may not be looking for new business. BUT, you have no brand.
OPTION 2:
You've had success in another area & now you're diversifying or branching out on your own & need to build a solid personal brand so you can leverage your previous success and charge your value not your time.
OPTION 3:
You've grown & evolved as a professional and your business has evolved but your brand has stayed in the past. People Google you & what they see doesn't represent you - they are getting a different version of who you are today. You need help aligning your brand identity + style to authentically represent who you are today & where you're going.
And maybe you're a little cocktail of them all. Keep scrolling...
I believe that every individual should be authentically represented in their brand and have the freedom to evolve and grow over time. My keen eye for aesthetics and attention to detail helps to elevate brand perception and establish clients as industry leaders.
​
I guide clients in discovering their unique brand identity, creating intentional experiences for their audience, and even advising on personal appearance to align with their brand. Together, we craft a fully immersive brand experience.
​
My philosophy is that true power lies within the individual and my role is to serve as a guide, helping my clients connect the dots and turn their passions into reality through the alignment of their brand.
​I am very much able to focus on my clients & the revenue generating activities for my business and I just trust and leave basically anything related to branding or the brand up to Kate. She knows my brand, frankly, better than I do and it's a huge relief that I know she gets me & she knows the type of work I'm trying to do in the world and I can just let go. She gives an incredible amount of value, more than I could ever could've hoped for and I foresee me working with her basically indefinitely.
VIP INTENSIVE
2 hour Zoom session
4 weeks post-call support
During our session, we will determine the core elements of your brand and how to translate them into a visually compelling experience, both digitally and in person.
​
We will work together to establish a clear brand vision and identity, ensuring that your brand stands out and leaves a lasting impression.
​
Includes:
-
Comprehensive Brand Guidelines
-
Style Deck (ie min. of 5 fully sourced outfits that represent your vibe)
-
"Next Steps" visibility strategy you & your team can immediately implement for growth
CONSULTING & ADVISING
Personalized consulting or advisory services to professionals who want to develop and leverage their brand, but don't have the time, space or expertise to do so.
​
With a keen eye for style and a passion for brand development, I help individuals and companies grow and elevate their brand awareness, perception, and visibility, positioning them as industry leaders.
Brand strategy consultation includes (but not limited to) these 3 Areas of Focus:
-
Digital
-
Curating presence: Clarity & cohesion across all digital platforms
-
Website creation or refresh
-
Brand shoot planning
-
-
Personal
-
Image + fashion styling
-
-
Environment
-
Office design​
-
CBO Liaison
- Oversee team or contractors in any branding projects (i.e web, graphic, or interior design)
​
Brand Advisory
-
Provides expert advice and guidance to help you grow and improve your company's brand image and performance.
​
​
SPEAKING
Podcasts
Group programs + Masterminds
Personal Branding Workshops
I am passionate about teaching others the essential steps to creating a successful and sustainable personal brand that aligns with their purpose and allows them to make a meaningful impact in the world.
I share my knowledge on personal branding through speaking engagements and workshops, catering to entrepreneurs, as well as within corporate organizations, to educate on the importance of personal branding in the workplace.
To learn more about my key topics, please visit my Media Kit.
“From the first conversation we had, I never looked back - I really trusted her with my company. I trusted her with my vision. I really don’t know how to explain it, other than Kate is MAGIC.
She completely transformed my brands making them everything I ever wanted them to be. I could only describe it as a feeling, not in color or in pictures, yet Kate understood that. I am able to be involved in so many other business deals, rebrands, companies now bc I am SO confident I can handle what’s going to be thrown at me.”
...more happy clients
IF YOU'RE A HELL YES, LET'S TALK!
You've built your company (or perhaps someone else's) and now it's time to define your personal brand & step into your next evolution.